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Feasterly
FEASTERLY
MARKETING / CREATIVE DIRECTION / SOCIAL MEDIA MANAGEMENT / VIDEO / ADS
Feasterly is an L.A. based food-delivery app with a community-centric approach to food. Unlike other delivery apps, Feasterly doesn't markup menu prices or charge high commission rates.
Our goal when introducing Feasterly was to focus on the locality of it, by bringing out imagery that highlights the colors and diversity of L.A. culture. Notwithstanding, it was important for us to emphasize the affordable aspect of the app, and differentiate it from competitors by making it look youthful, new and friendly to our mostly Millennial audience.
Mezcal Doña Vega
MEZCAL DOÑA VEGA
MARKETING / PHOTOGRAPHY / EDITING / STYLING / DIRECTION
Mezcal Doña Vega is a New York based company that produces traditional mezcal in the near regions of Oaxaca, Mexico.
Our goal for this campaign was to highlight the colorful heritage of mezcal, while keeping in mind our modern, contemporary customer.
The Official Pop Culture
THE OFFICIAL POP CULTURE
WEBSITE / PACKAGING / LOGO / PHOTOGRAPHY / BRAND IDENTITY / VISUAL ADS
View website here
The Official Pop Culture is a Miami-based company that makes bite-size popsicles infused with alcohol and packaged using clever designs that commemorate Popular Culture, they cater to the ever-growing demand of Gen-Z and Millennial experiences.
The logo mixes utilitarian and colorful design in a way that is trendy and up-to-date. Its 6 colored stripes are intended to represent the company's original flavors and packaging, as well as remind us of their youthful, diverse, and inclusive philosophy.
Keeping with the brand's vision of commemorating popular culture, ads borrow from mainstream brands that are current, relevant and in the now.
The packaging aims to showcase the company's fusion between color and borderline-minimalistic personality.
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